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Alumni profile

Jessica Hawthorne-Castro

Class of 1997 · Business & Entrepreneurship

Advertising and marketing

Jessica Hawthorne-Castro is CEO of Hawthorne Direct, an advertising agency based in Los Angeles. She was named "2015 Female CEO of the Year in Advertising, Marketing and Public Relations" by the CEO World Awards. She oversees the agency's work in accountable advertising.

Before joining Hawthorne Direct, she was a television literary agent with William Morris Endeavor. Jessica holds a Master of Business Administration, magna cum laude, from Loyola Marymount University, with a double emphasis in management and marketing. She also holds a bachelor's degree, cum laude, from UCLA's School of Arts and Architecture.

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